DSG and »The PEN Story« win double Gold

»The PEN Story« appealed to the jury of experts and the audience of the 13th international »Spotlight Werbefilmfestival« and win


After being awarded at the VDW Awards in Frankfurt, the London International Awards, and the Davey Awards in Washington DC, the stop-motion clip, »The PEN Story« got double gold at the Spotlight Festival in Mannheim. The versatile clip for the Olympus PEN camera won twice in the 'No Limits« category, landing the Jury Award as well as the Audience Prize for 2010.

The Spotlight festival is considered to be the most significant commercial film festival in the German-speaking region. In early March 2010 it lined up for the 13th time in Mannheim. A remarkable feature of the Spotlight Festival is the parallel awarding by the expert jury and the audience. During the festival night around 2,000 visitors vote live as a separate jury.

The stop-motion clip produced by Bigfish, a film production company from Berlin, depicts the journey through the life of a man, from the 1950's until the present day. About 9,600 pictures were selected from over 60,000 shots and a final 1,800 images were laid out to form the elaborate clip. The stop-motion concept for the clip was developed by DSG for the new Micro Four Thirds product Olympus PEN E-P1 – a relaunch of the first »Olympus PEN« from 1959. Likewise, the clip undergoes the different decades of photography, from back then until today, in their own colour code.

About Olympus:
Olympus is one of the world's leading manufacturers of professional opto-digital products for business and leisure as well as medicine, science and industry. Whereas in 1919 the holding company was founded in Japan, the European headquarters established in Hamburg in 1963. Today the Olympus Europe Group comprises around 50 sales, service and production companies throughout Europe.

Hamburg, 11. June 2010